According to the UnivDatos, the rise of prevalence of cardiovascular diseases, and hypertension, increasing adoption of advanced blood pressure monitoring devices, expansion of remote monitoring systems, and increasing focus towards self-monitoring drive the blood pressure cuffs market. As per their “Blood Pressure Cuffs Market” report, the global market was valued at USD 816.08 million in 2023, growing at a CAGR of about 5.34% during the forecast period from 2024 - 2032 to reach USD million by 2032.

Introduction

The blood pressure cuffs market in North America is consistently growing due to various factors such as increase in prevalence of cardiovascular diseases, increased penetration of home blood pressure monitoring devices, presence of key market players and continuous research and development activities to produce innovative products in the market. North America has an exceptionally well-developed healthcare system, which benefits the market players from bringing innovative products to healthcare providers as well as patients. There is increased awareness regarding the potential benefits of measuring blood pressure on daily basis to manage hypertension in an efficient manner, which helps in the growth of this market within the region.

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Increasing Prevalence of Hypertension is driving high demand in North America

The prevalence of hypertension in the North America region has significantly increased, that has created higher demand for advanced patient monitoring systems such as blood pressure monitoring devices. This simultaneously leads to increased demand for blood pressure cuffs as these are crucial components of blood pressure monitoring devices. For instance, according to WHO report, approximately 69.3 million people in United States has been diagnosed with hypertension in the year 2019. Out of which, 44% people died due to high blood pressure. Additionally, increased research and development activities for efficient patient care is another factor that is driving growth of this market in North America.

Growing Initiatives to control Hypertension in the United States

The blood pressure cuffs industry in the United States is attaining significant market growth due to increased penetration of home blood pressure monitoring devices for self-monitoring purpose. Growing awareness regarding the importance of daily blood pressure monitoring in hypertension management is driving growth in this market. Frequent government initiatives, policies and programs launched to control the growing hypertension population is further driving market growth in this country. These initiatives help in providing guidance and resources such as blood pressure monitoring kits to ensure quality treatment and improved health outcomes of the patients.

For instance, in 2022, Target: BP™, an initiative by the United States to control blood pressure, assist around 1309 healthcare organizations, who were treating 8.4 million patients with hypertension.

Increasing Prevalence of Hypertension is driving high demand in Canada

The market for blood pressure cuffs in Canada is growing as it is in its initial phase. There is an increased prevalence of chronic diseases such as cardiovascular disease and hypertension that has driven the growth of the market in this country. For instance, according to WHO report, approximately 6.3 million people in Canada were diagnosed with hypertension in the year 2019. Out of which, 44% of people died due to uncontrolled high blood pressure. Additionally, the growing interest of market leaders in investing in this country is also accelerating the Canada blood pressure cuffs market. Growing investments opportunity in blood pressure cuffs market in Canada is expected to flourish in the forecasted period. As this market is comparatively new in this country, more companies are likely to invest in this country to take advantage of the less competitive scenario.

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Conclusion

Thus, the market in North America has great growth potential, because the region has a high prevalence of hypertension. With the availability of advanced technologies including automated blood pressure monitoring devices, the use of blood pressure cuffs is increasing significantly in the continent. The commitment that North America has made to bring innovation to this market further escalates North America’s position as the leading region for blood pressure cuffs market growth.

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