Rethinking Customer Feedback: Why the NPS Question Format Still Matters
Customer feedback is the backbone of business growth, yet the methods we use to gather it often feel outdated or overly complex. One tool, however, remains remarkably effective for its simplicity and insight: the NPS question format. This method, which asks customers how likely they are to recommend a product or service on a scale of 0 to 10, provides a clear indicator of satisfaction and...
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