The Science Behind Scent Marketing and Consumer Behavior

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2025-08-14 06:56:47 -

Scent marketing is a rapidly growing trend in business, leveraging the power of fragrance to influence emotions and behavior. For companies interested in implementing scent-based strategies, scent marketing offers practical solutions to create impactful customer experiences. How Scent Influences the BrainScent is uniquely powerful because it bypasses the rational brain and directly affects the...

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