Implementing CRM and Marketing Automation for Lead Nurturing in...

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2025-07-22 10:38:36 -

Implementing CRM and Marketing Automation for Lead Nurturing in Manufacturing

In manufacturing, the journey from lead generation to conversion is a complex one. It involves navigating long sales cycles and intricate decision-making processes, often with multiple stakeholders. This complexity underscores the need for a structured, consistent way to communicate, educate, and build trust. Customer Relationship Management (CRM) and marketing automation systems are the key to...

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